Central Valley consumers can get their favorite Tailgate wines in 12.7-ounce cans, half the size of a normal wine bottle, at the Gibson Farm Market. Each can sells for $3.50, or $14 for a four-pack.
All three wines used grapes harvested from the 120-acre campus vineyard, and were processed by Viticulture and Enology Department students, staff and faculty. The red wine is blended from Barbera and Cabernet Sauvignon varieties; the white wine is a mix of Albariño and Muscat varieties; and the rosé is from its Syrah variety.
The cans will also be available locally at restaurants and stores such as the Clovis Meat Market, Fresno Meat Market, Mar Val in Prather, The Market and Simonian Farms.
“The new packaging’s biggest benefit is its versatility and portability that are great for outdoor activities such as barbecues, beach and camping trips,” said Kevin Smith, the campus winery sales and marketing manager. “When Bulldog athletic events eventually return, it’s perfect for the concession stands, since the size is more appropriate, isn’t breakable like glass, and customers won’t need a corkscrew.”
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